Samsung Moohan XR Headset to Challenge Apple Vision Pro

Samsung has officially unveiled its first extended reality (XR) headset, codenamed Project Moohan, set to launch in 2025. This innovative device, developed in partnership with Google and Qualcomm, will feature the new Android XR platform, support for Google’s Gemini AI assistant, and advanced AR and VR capabilities, directly competing with Apple Vision Pro and Meta Quest 3.

Samsung Moohan XR: A Bold Leap Into the XR Space


At a groundbreaking demonstration by Google, Samsung revealed Project Moohan, its first foray into the XR headset arena. The device, powered by Android XR, promises to redefine mixed reality experiences by integrating cutting-edge AI and AR technologies. Scheduled for a 2025 release, this headset positions Samsung as a major contender in the XR market.

The Moohan XR headset will come equipped with:

  • State-of-the-Art Displays: Offering immersive visuals with passthrough capabilities for blending the real and virtual worlds.
  • Multi-Modal Input: Enabling seamless interaction using gestures, voice commands, and controllers.
  • Circle to Search: A gesture-based feature allowing users to find content intuitively.

Samsung claims the Moohan XR will deliver optimized experiences for large virtual displays, supported by Google TV, Google Photos, and Google Chrome. Its AI-driven functionalities include live translation, immersive Google Maps views, and seamless access to content in augmented settings.

Collaboration with Google and Qualcomm


The Moohan XR headset represents a collaboration between Samsung, Google, and Qualcomm, initially teased during the Galaxy Unpacked event in 2023. This partnership has resulted in Android XR, a dedicated platform for AR and VR devices. Google also confirmed it is working with other companies, such as Magic Leap, to develop future XR innovations.

A Worthy Rival to Apple Vision Pro


Apple Vision Pro set a high benchmark with its Micro‑OLED displays and impressive per-eye resolution of 3,660 × 3,200 pixels. Samsung’s Moohan XR aims to rival these features while integrating Gemini AI for advanced interactions. The competition between these tech giants is expected to push the boundaries of XR innovation.

What’s Next for XR?


While pricing and an exact launch date remain under wraps, Samsung’s XR headset is already generating significant buzz. With its ambitious design and feature set, Project Moohan is poised to be a game-changer in the XR space.

As Samsung prepares to launch Project Moohan, the XR landscape is set to witness fierce competition. With innovative features and collaborations with industry leaders, this headset could pave the way for a more immersive digital future. Will it redefine extended reality experiences and challenge Apple Vision Pro’s dominance? Stay tuned for more updates on this exciting development.

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